Brochure Designing and Preaching
Our team of practice designed a brochure on knowledge about kidney disease carefully in order to make more patients with diabetes and hypertension recognize the dangers of the development of chronic kidney disease(CKD), and help the old to prevent CKD, hypertension and diabetes early.In July 2018, we held a knowledge preaching about the early prevention of CKD in Jianshan Community of Dalian ,and at the same time, we distributed our brochure designed by ourselves.In a summer house in the community, we distributed the brochure to some aunts,which lead them to understand the dangers of kidney disease, the causes of kidney disease, and methods for preventing early kidney disease. Besides, we answered many questions about diabetes and high blood pressure asked by those aunts patiently. After we had a further communication with community residents by interviewing them, we clearly felt that they had a deeper understanding of the dangers of CKD and the importance of its early prevention,which means our practice is successful enough.
Interviews with Doctors
During the summer vacation, the team members carried out practical activities throughout the country and went to the hospital to interview the specialists in the kidney department. We not only understand the serious situation that diabetes and hypertension cause the proportion of chronic kidney disease in China to rise year by year, but also know that patients with diabetes have no early and staged awareness. When patients come to the hospital for treatment, most of them have obvious symptoms and enter CKD phase III, and early visits and treatments are extremely important for the development of delayed kidney disease. At present, the diagnosis method of the hospital is mainly blood test, but the doctor said that if a non-invasive portable detection method through urine can be developed, it can not only alleviate the pain of blood drawing, but also have a very high rate of early detection and treatment. In this interview, we learned the importance and urgent needs of early detection in the treatment of chronic kidney disease and the importance of improving the awareness of early treatment of patients, and more deeply recognized the practicality and usefulness of our projects.
Product Research, Fun Marketing
In order to further understand the market demand for our products, the patient's recognition of products and their performance expectations for the products, we designed a questionnaire of the product. And to help people understand the superiority of our products, we have designed a product-based storyline, and we hope to attract more people who interest in our products in the form of anthropomorphic storytelling and made our content of the project is impressive.