Difference between revisions of "Team:Queens Canada/Market"

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<h2 align="center">Market Direction Analysis</h2>
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<h2 align="center" style="width:1200px;margin-left:12%">Market Direction Analysis</h2>
 
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<br>
  
<div class="timeline">
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         <h3>Use by parents to monitor child’s stress levels and general well-being</h3>
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         <h3 style="width:1200px;margin-left:12%">Use by parents to monitor child’s stress levels and general well-being</h3>
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<div class="row" style="width:1200px;margin-left:12%">
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   <div class="column" style="width:1200px;margin-left:12%">
     <h5>Pros</h5>
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     <h5 style="width:1200px;margin-left:12%">Pros</h5>
       <ul>
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       <ul style="width:1200px;margin-left:12%">
 
         <li>Can remove any communication barriers between parent and child</li>
 
         <li>Can remove any communication barriers between parent and child</li>
 
         <li>Ability to measure Δ cortisol could be useful in evaluating changes over time</li>
 
         <li>Ability to measure Δ cortisol could be useful in evaluating changes over time</li>
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       </ul>
 
       </ul>
 
   </div>
 
   </div>
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<div class="column" style="width:1200px;margin-left:12%">
     <h5>Cons</h5>
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     <h5 style="width:1200px;margin-left:12%">Cons</h5>
 
       <ul>
 
       <ul>
 
         <li>Continual monitoring may lead to more anxiety in parents</li>
 
         <li>Continual monitoring may lead to more anxiety in parents</li>
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         <h3>Used as a dignostic test in clinical settings</h3>
 
         <h3>Used as a dignostic test in clinical settings</h3>
 
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       </ul>
 
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   </div>
 
   </div>
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     <h5>Cons</h5>
 
     <h5>Cons</h5>
 
       <ul>
 
       <ul>
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         <h3>Use in monitoring treatment in clinical settings</h3>
 
         <h3>Use in monitoring treatment in clinical settings</h3>
 
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       </ul>
 
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     <h5>Cons</h5>
 
     <h5>Cons</h5>
 
       <ul>
 
       <ul>
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         <h3>Used in research studies to monitor levels of specific biomarker(s) in saliva</h3>
 
         <h3>Used in research studies to monitor levels of specific biomarker(s) in saliva</h3>
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<div class="row" style="width:1200px;margin-left:12%">
 
   <div class="column">
 
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     <h5>Pros</h5>
 
     <h5>Pros</h5>
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       </ul>
 
       </ul>
 
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     <h5>Cons</h5>
 
     <h5>Cons</h5>
 
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<footer style="background-color: #212121;height:90px ">
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            <div class="container">
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                <div class="row">
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                    <div class="col-md-4">
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                        <ul class="list-inline quicklinks">
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                            <li><a href="https://igem.org/Main_Page" style="color:white; font-size:16pt">iGEM Headquarters</a>
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                            </li>
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                        </ul>
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                    </div>
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                    <div class="col-md-4">
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                        <ul class="list-inline social-buttons" style="margin-left:20%">
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                            <li><a href="https://twitter.com/iGEMQueens"style="    display: block;
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    background-color: #fff;
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    height: 40px;
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    width: 40px;
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    border-radius: 100%;
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    font-size: 20px;
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    line-height: 40px;
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    color: #000;
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    outline: 0;
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    -webkit-transition: all .3s;
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    -moz-transition: all .3s;
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    transition: all .3;"><i class="fa fa-twitter"style="color:black; font-family:FontAwesome;margin-left:10.75px;"></i></a>
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                            </li>
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                            <li><a href="https://www.facebook.com/iGEMQueens/?fref=ts"style="    display: block;
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    background-color: #fff;
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    height: 40px;
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    width: 40px;
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    border-radius: 100%;
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    font-size: 20px;
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    line-height: 40px;
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    color: #000;
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    outline: 0;
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    -webkit-transition: all .3s;
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    -moz-transition: all .3s;
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    transition: all .3;"><i class="fa fa-facebook"style="color:black;font-family:FontAwesome;margin-left:10.75px;"></i></a>
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                            </li>
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                            <li><a href="mailto:director@qgemteam.com" style="    display: block;
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    background-color: #fff;
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    height: 40px;
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    width: 40px;
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    border-radius: 100%;
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    font-size: 20px;
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    line-height: 40px;
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    color: #000;
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    outline: 0;
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    -webkit-transition: all .3s;
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    -moz-transition: all .3s;
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    transition: all .3;"><i class="fa fa-envelope"style="color:black;font-family:FontAwesome;margin-left:10.75px;"></i></a>
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                            </li>
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                            <li><a href="https://www.linkedin.com/company/1633448?trk=tyah&amp;trkInfo=clickedVertical%3Acompany%2CclickedEntityId%3A1633448%2Cidx%3A1-1-1%2CtarId%3A1464110668532%2Ctas%3Aqgem" style="    display: block;
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    background-color: #fff;
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    height: 40px;
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    width: 40px;
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    border-radius: 100%;
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    font-size: 20px;
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    line-height: 40px;
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    color: #000;
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    outline: 0;
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    -webkit-transition: all .3s;
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    -moz-transition: all .3s;
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    transition: all .3;"><i class="fa fa-linkedin"style="color:black; font-family:FontAwesome;margin-left:10.75px;"></i></a>
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                            </li>
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                        </ul>
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                    </div>
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                    <div class="col-md-4">
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                        <ul class="list-inline quicklinks" style="color: white;font-size:16pt;">
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                            <li><a href="http://www.queensu.ca/" style="color:white;margin-left:100px;">Queen's University</a>
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                            </li>
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                        </ul>
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                    </div>
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                </div>
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            </div>
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        </footer>
 
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Revision as of 05:24, 18 September 2018

Market Direction Analysis


Use by parents to monitor child’s stress levels and general well-being

Pros
  • Can remove any communication barriers between parent and child
  • Ability to measure Δ cortisol could be useful in evaluating changes over time
  • Useful in the early detection of illness and prevention of Sudden Infan tDeath Syndrome (SIDS)
Cons
  • Continual monitoring may lead to more anxiety in parents
  • Expensive technology
  • Difficulties in establishing abbaseline
  • Knowing the information does not have a substantial effect; minimal chance for intervention



Used as a dignostic test in clinical settings

Pros
  • Non-invasive procedure
  • Instant results could facilitate faster diagnosis leading to earlier intervention plans
  • Could help reduce extensive wait times in clinics or Emergency Room (ER)
  • Little training required to operate, would reduce the need for highly trained personnel
Cons
  • Concerns about biomarkers in saliva being as accurate as plasma samples
  • Sensitivity and specificity must be very high for proper diagnosis



Use in monitoring treatment in clinical settings

Pros
  • Non-invasive method Instant and ongoingsurveillance
  • Could be used to evaluate metabolism of hormone
  • Help to determine personalised treatment plan and dosage
  • Could be useful in determining effectiveness of a treatment
Cons
  • Concerns about biomarkers in saliva being as accurate as plasma samples
  • Expensive to replace cartridges



Used in research studies to monitor levels of specific biomarker(s) in saliva

Pros
  • Could replace disruptive method of salivary collection
  • Could reveal critical information missed in current studies
  • Easier to complete studies with young children and infants
Cons
  • Would need different designs that don’t interrupt the studies and are less noticeable
  • Would need different designs to use in studies with people of all ages
  • Must be incredibly sensitive and specific for the desired biomarker