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| Buyer persona: María is a 19 year old, Mexican university student. She has been studying for a year now and she always gets very nervous and stressed during her midterms, and because of this, she has intestine problems (like constipation and colitis). | | Buyer persona: María is a 19 year old, Mexican university student. She has been studying for a year now and she always gets very nervous and stressed during her midterms, and because of this, she has intestine problems (like constipation and colitis). |
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| Product price: The price for the frozen yoghurt will be of $8 MXN, because of the costs and the mean of the yoghurt industry, to maintain the company competitive in the market. | | Product price: The price for the frozen yoghurt will be of $8 MXN, because of the costs and the mean of the yoghurt industry, to maintain the company competitive in the market. |
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| </div> | | </div> |
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| <h3>Business Model Canvas</h3> | | <h3>Business Model Canvas</h3> |
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| </div> | | </div> |
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